LoveLive is acquiring US-based Show Cobra a specialist in entertainment activities ranging from live-music events and performances, original TV and web series to branded entertainment, documentary films, curation and strategic planning. Since its launch in 2006, Show Cobra has partnered with Beyonce, Eminem, Lady Gaga and The Black Keys, and global brands like Pepsi, Heineken and Converse, as well working with cable networks and digital platforms such as YouTube, Spotify, Pandora and MySpace and advertising agencies.
“The creative and business synergies with Show Cobra make it an ideal acquisition for LoveLive,” says Richard Cohen, CEO, LoveLive. “The breadth and depth of the team’s exceptional capabilities to execute projects across formats, production and live streaming will be of huge benefit to our IP creation, ownership and exploitation worldwide.”